Gender representation in advertising: blog task

Create a new blogpost called 'Gender representation in advertising'.

1) Find three adverts featuring women that are from the 1950s or 1960s. Save the images to your Media folder as jpegs and then import them into your blog post. Hint: You may wish to look at car, perfume or cleaning products but can use any product you wish.




2) Find three adverts featuring women that are from post-2000. Save the images to your Media folder as jpegs and then import them into your blog post.



3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples. 

That women were the best at cleaning and that there were better to be in the kitchen .This is because when there was war men  were expected to come home to a cooked dinner from their wife.Also they have no control as there husband told them what to do. Also the women are wearing make up meaning that they should be dressed in a certain way.the car advert suggests that women cant drive manual cars as people may think that they are weak and not manly enough.

4) What stereotypes of women can you find in the post-2000s adverts? Give specific examples.

In the 2000s women are shown to be dressed in a  certain way to impress people but the are more free to do things  and are not just housewife’s. also they more control over themselves. As well as this thy have taken more manly sport to encourage the fact they are strong.


5) How do your findings suggest representations of gender have changed over the last 50 years? 

In the past 50 years the representation of changed as women being more stronger , independent and more supior. Also they have switched roles over men. As women being more relaxed and having more freedom and men doing things like cleaning and cooking.